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Internet Opportunities for Clinics
The economic downturn has left the public considering each and every purchase. Healthcare has not been left unscathed by this change with some clinics finding more noticeable economic shrinkage than...
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Advice and tips for clinics dealing with health insurance companies
The number of health insurance companies is continuing to increase with each offering slightly different excesses, limits and coverage. The health insurance company has not been immune to the economic...
View ArticleRegister with rehabilitation companies – but be careful!
Whether by choice or necessity the majority of clinics have accepted instructions from rehabilitation companies, which have become prevalent over the last five years. In the rehabilitation market there...
View ArticleRunning a multi-disciplinary practice
During this recession I have noticed an explosion of clinics in my local area. This is extremely strange considering that most clinics are around 15-20% down on previous years income and some clinics...
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Grow your practice by specialising
I came to the conclusion many years ago that taking on a child patient just once or twice a year was not good for the patient or for me. It’s not my bread and butter and therefore isn’t my best...
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Correspondence works!
When I was at University many years ago, clinical tutors always insisted on correspondence with a general practitioner (GP) or – to my American colleagues – a Family Doctor. I was surprised when...
View ArticleReactivate your patients
I decided three years ago to integrate a practice management programme at my practices. Moving to computerised practice management software was an extreme upheaval and expense but looking back at how...
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Getting good feedback from patients
In my experience, approaching a client for a testimonial not only means I gain something valuable for marketing purposes, but also encourages more positive feedback. People like to be asked their...
View ArticleMaking the most of free marketing
Neglecting your marketing can save you money in the short term but in the long run you’ll harm your flow of new clients. Here are some of the things I do that will make one of the toughest jobs you...
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